Payne-Gallway Publishers D204 Student Resources

D204: ICT in Enterprise

Investigating the business idea

You must use mind mapping software to draw a mind map to help you explore all that is involved in setting up your new business. What major areas need to be considered?

You must carry out research to discover the size of the potential market for your products and services.

Also find out about similar services that may be competition for your idea.

Save your final mind map to show in your eportfolio

Show evidence of your research into the potential market and the competition. Try to find evidence which supports your idea that your business will be successful.

Introduction

Planning

Monitoring

Investigating the business idea

Market research

Financial analysis

Presenting the business proposal

Creating a corporate identity

Promoting the business

Promotional website

Eportfolio

Review

Specimen SPB to accompany D204: Graphics by R. Heathcote